

The world lost a true icon with the passing of Dolly Parton, a woman whose warmth, wit, and generosity touched people on every continent, in every walk of life. At Rossi 1931, her passing feels personal too, because tucked into our own history is a small, joyful moment that connected her to us in a way we’ve always been proud of.
In the photograph we’re sharing today, Dolly is beaming, candle in hand, caught mid-laugh in that unmistakable way of hers. Wrapped around that candle is a paper we know intimately: our CRT 534, Roses, deep crimson and blush-pink blooms cascading across a warm cream ground. Seeing our own paper in her hands, in a photograph that’s traveled the world alongside her, is the kind of moment a company like ours doesn’t forget.
It’s also, in its own way, a perfect illustration of what CRT 534 was always meant to be: a pattern versatile enough to dress a candle, wrap a gift, line a box, or cover a notebook, and beautiful enough to hold its own in a photograph that’s been seen by millions. That versatility runs through everything we make. The same sheet of Roses paper that found its way onto a candle beloved by a country music legend is available today to any customer, wrapping a birthday gift, backing a handmade card, or finishing a DIY project at a kitchen table anywhere in the world.
That’s really the heart of who we are. Rossi 1931 is recognized internationally, on the shelves of major department stores and in the hands of celebrities, yes, but we’ve always measured our success just as much in the everyday: the customer writing a heartfelt note on one of our correspondence cards, the artist filling a Rossi notebook with sketches, the crafter tearing a sheet of decorative paper for a project made entirely by hand. Whether it’s a candle held by Dolly Parton or a notebook on someone’s kitchen table, it’s the same paper, made with the same care, meant to bring a little beauty into the everyday.
Thank you, Dolly, for the joy you brought to the world, and for the small, rose-covered moment you shared with us. It’s one we’ll always be honored to remember.
